Ifa to Launch

Ifa to Launch "Fran-Guard" Compliance Program: Greatly Expanded Franchise Sales Management and Compliance Program to be Unveiled During 50th Ifa Annual Convention (International Franchise Association) (Organization Overview) (Conference Notes)

By Geoff Hill

  • Release Date: 2010-01-01
  • Genre: Marketing & Sales

Description

As the franchising industry gathers to celebrate the International Franchise Association's 50th year during its annual convention in San Antonio, the association will launch a revised and expanded franchise sales management and compliance program--IFA Fran-Guard. The new program culminates months of planning, research and design by task force members of the Institute of Certified Franchise Executives Board of Governors and the Corporate Counsel Committee. On Friday, Feb. 5, ICFE, will present a full-day special session entitled "IFA Fran-Guard-Safeguard Your Franchise." This session will be an overview of the new program with a top-down look at the major legal components and ways to protect your franchise system and avoid costly mistakes. Well-known CEOs will participate in both keynote and panel discussion during this session on why the business case for compliance is truly compelling. This session is especially designed for senior executives to show how you can take proactive steps to reduce risks, manage growth, and build a stronger, healthier franchise system. A case study will demonstrate how a proactive franchise sales compliance program can positively impact a company both monetarily and culturally.

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